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Security

Zero Trust Security: What It Is and Why Ohio SMBs Need It

By Jonathan Eubanks, Buckeye Telecom · February 20, 2026 · 7 min read

For decades, business network security was built on a castle-and-moat model: put a firewall around your network, trust everything inside it, and keep threats outside. That model worked when all your applications lived on servers in your building and employees worked at desks connected to the local network. It doesn't work anymore.

Why the Old Model Broke

Cloud applications, remote work, mobile devices, and bring-your-own-device policies have dissolved the network perimeter. Your employees access business systems from home networks, coffee shops, and airport lounges. Your data lives in Microsoft 365, Salesforce, and AWS — not in a server room you control. When everything is everywhere, "inside the network" no longer means anything.

The consequence: 80% of breaches now involve compromised credentials. An attacker who gets an employee's username and password can log in from anywhere and be treated as trusted — because the old model trusts anyone who gets past the outer wall.

The Zero Trust Principle

Zero trust flips the assumption: never trust, always verify. Every access request — from every user, device, and application — is verified before access is granted, regardless of whether the request originates inside or outside the traditional network perimeter. Access is granted based on identity, device health, and context, not network location.

In plain English: Just because someone is logged into your VPN doesn't mean they should have access to everything. Zero trust means users only access what they specifically need, and every access request is verified continuously — not just at login.

The Practical Components

For Ohio SMBs, implementing zero trust principles doesn't require a massive budget. The foundational elements are:

Where to Start

If MFA is not enabled on every user account in your organization today, start there. It's free, it takes an afternoon to deploy, and it eliminates the most common attack vector. After that, review who has access to what — most organizations find employees have accumulated far more permissions than their role requires. That cleanup alone reduces your risk exposure significantly.

Zero trust is a journey, not a product. But every step toward it meaningfully reduces your risk.

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Jonathan Eubanks, President of Buckeye Telecom
About Jonathan Eubanks
Founder & President · Buckeye Telecom · 23 years in Ohio telecom

Jonathan founded Buckeye Telecom in 2003 after years in the Columbus telecom industry — first at 5-Star distributors learning the carrier side, then carrying his own quota in telecom sales. He still personally answers his phone.

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